I Have a Wealth Gathering Array

Chapter 33: Comprehensive Market Squeeze


The entire market is only so large. If you take a bigger piece, mine gets smaller. Even if I focus solely on my business, I will inevitably offend others.

This is why many promising small companies suddenly close down or are acquired because earlier established companies prevent their growth.

The cake is already shared among enough people, and nobody wants to add anyone else.

Feng Tianjun and Xiao Qianqian sighed, attributing Celestial Fortune Clothing's misfortune to bad luck.

As for failing to suppress them, they never even considered it.

On one side, there's a large clothing group affecting several provinces with a market value of over a billion dollars, and on the other, a small clothing store that opened only a few months ago with no backing. There's simply no comparison.

It probably won't be long before we hear the news that Celestial Fortune Clothing has shut down.

Stepping out of that Cold Dew Clothing store, Qin Lu's face was full of anger.

"Cold Dew Clothing is too much, openly plagiarizing the designs and styles of our Celestial Fortune Clothing store."

"Yun, I'll draft a legal letter as soon as I return and send it to Cold Dew Clothing."

Qin Yun's face was also slightly gloomy. He thought for a moment and asked, "Second sister, how effective is this legal letter?"

When asked this, Qin Lu's anger subsided a little. She sighed and said, "I estimate it won't be very effective. In the clothing industry, these situations are challenging to handle. If the other party insists there was no copying and it's just a coincidence, it won't have much of an impact."

Domestically, it's tough to manage this, as clothing styles are limited, and generally, the designs are the same. A slight change here and there can turn it into a different clothing style.

Therefore, it's hard to define whether it's illegal.

A good clothing style, can you be the only one allowed to sell it? I think it can be profitable, so I sell it too. This competitive tactic is used almost everywhere.

Qin Yun didn't speak, frowning slightly. He said, "Manager Zhao, have you gathered specific information about Cold Dew Clothing?"

"I have already prepared it and will print it out immediately."

Hearing Qin Yun's inquiry, Zhao Tianqiang responded quickly. The information had just been prepared when Qin Yun arrived.

Soon, several document files were in Qin Yun's hands.

Cold Dew Clothing, established in 2000 in Hang City, Zhe Province... with a market value of over a billion dollars. It now has hundreds of stores in Zhe Province and twenty-three stores in Su Province, including eleven in Jinling, distributed...

The wealth of information laid before him made Qin Yun's face slightly darken.

"Yun."

Beside him, Qin Lu also looked troubled.

She had just Googled some information about Cold Dew Clothing and had a general understanding of the situation.

After reading, Qin Yun handed the documents to Qin Lu. After she read them, her expression became even more grim.

This big enterprise with a market value of over a billion dollars was actually targeting their small clothing store.

Facing such a significant pressure, Qin Lu felt overwhelmed with stress, her heart heavy.

Zhao Tianqiang felt the same. As someone specializing in clothing, he understood these matters all too well.

Cold Dew Clothing might not be comparable to Anta, but the pressure it exerts on them is just as formidable as Anta, because both are like mountains capable of crushing Celestial Fortune."

"President Qin, what do we do now?" Zhao Tianqiang asked.

Even he had no solution against such a giant enterprise's assault; they virtually had no counterattack ability.

Qin Yun said nothing, pondering slightly.

After a while, he said, "Manager Zhao, let's not worry about our clothing store; continue operating as usual. Additionally, gather the data and report Cold Dew Clothing's infringement to the market supervision bureau."

"Yes." Despite his anxiety, Zhao Tianqiang nodded in response to Qin Yun's words.

After speaking, Qin Yun turned to Qin Lu and said, "Second sister, now I entrust our Celestial Fortune Clothing store to your law firm to file a lawsuit against three infringing Cold Dew Clothing stores."

"Okay, Yun! I'll get on it right away when I return." Qin Lu nodded seriously and agreed.

After exchanging a few words, Qin Lu left hurriedly in a taxi with Yang Yezhen and Zhao Tian, not having Qin Yun see them off.

In the car, Qin Lu's face was distressed.

"Lu, don't worry. Your brother is so capable; he will surely get through this difficult time," Yang Yezhen consoled.

"That's right, Lu. Now is the rule of law society. Even if Cold Dew Clothing is huge, they can only compete openly," Zhao Tian also comforted her.

Even though they said that, they sighed inwardly.

In their view, Cold Dew Clothing targeting Celestial Fortune Clothing almost spelled a foregone conclusion.

They feared Qin Lu's capable brother might end up with a closed store.

"You're right."

Although it was comforting words, it gave Qin Lu great confidence: "Yun is talented and will achieve ultimate victory. What we need to do now is to help him."

Upon returning, Qin Lu got busy immediately.

"How did it go?"

At Cold Dew Clothing, Zuo Han asked the middle-aged man in front of him.

The middle-aged man said, "Celestial Fortune Clothing is still operating normally. Additionally, they've hired a law firm to file lawsuits against our three stores."

Looking at the paper in his hand, Zuo Han smiled and said, "Don't worry about it; just delay them."

In funding competitions, time is precious. Whichever side runs out of funds first will collapse first.

And his funding was very sufficient.

"How's the search for people going?" he asked about another matter.

"The people have long been found," the middle-aged man reported.

"If that's the case, proceed with the second phase of the plan!" Zuo Han coldly announced.

The order issued, Cold Dew Clothing quickly sprang into action.

On the three streets, Celestial Fortune Clothing's business boomed, and Cold Dew Clothing's imitation and price reductions did not seem to have much impact.

Actually, clothing prices in every store differ, with some being expensive and others cheap. Most people can't distinguish the quality differences and rely on personal preference.

If you like a piece of clothing, you'll buy it.

Therefore, even though Cold Dew Clothing imitated the styles entirely and offered lower prices, many people continued shopping at Celestial Fortune Clothing.

However, just a day later, Cold Dew Clothing's customer traffic suddenly surged, and they held various promotions inside.

Upon knowing this, Zhao Tianqiang hurriedly reported to Qin Yun.

"They really think they can crush Celestial Fortune with funding." Qin Yun mused after hearing Zhao Tianqiang's report.

With styles similar to Celestial Fortune's, Cold Dew Clothing sought to squeeze their livelihood space through pricing. In the long run, both Cold Dew Clothing and Celestial Fortune would suffer losses.

Both would incur losses; it's now about who can last longer.

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